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The much awaited French Movie Panorama in China kicked off with a grand opening ceremony in Beijing, the capital of China on 27 April. SG Private Banking invited close to 100 high networth guests to the event graced by a number of popular chinese and french celebrities. The opening movie was Jacquou le Croquant directed by Laurent Boutonnat who was also in present. A smaller french movie festival was also held in Shanghai thereafter on 1 May.
Hong Kong-based SG Private Banking's Managing Director for Greater China, Ms Hsiao-Yun Lee said, "We are delighted to be the global partner of Unifrance to help promote top quality French cinema worldwide. China and its robust movie industry provide an excellent platform for us to share high quality French cinema with the local audience who appreciates this form of arts. This is a good way to introduce talented French directors, producers, actors and actresses to the rest of the world."
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